The pages below
appear  in every issue
of
LUXURY TRAVELER

T H E  L U X U R Y  T R A V E L E R
 

ADVERTISING 2011

Links

"an introduction to LUXE ... a very fashionable online address"

"follow this link to our ads, formats, pricing & guidelines..."

Why advertise in Luxury Traveler?
In its classic simplicity, Luxury Traveler has a look of success, not unlike the glossy periodicals and professional journals that are found in America's most prosperous households.   Its editorial content spans LifeStyle interests that are  associated with top income earners and showcases a wide variety of luxury travel experiences.  By design, Luxury Traveler is intuitive in its navigation and an enjoyable journey for the reader. 

Distinctive Advertising
An ad in Luxury Traveler is a very good thing, and so is a presence in LUXE (use this link to see an example).  In their smartly crafted surroundings, everything is focused on the luxury travel experience.  There's nothing down-market here to break the spell. 

In your presence in Luxury Traveler you will encounter an audience of cultured  upscale travelers.  If the reader is unfamiliar with your brand, this is a great opportunity for a successful introduction.  Some of our readers may be previous clients who in rediscovering you may experience pleasant recollections of their past experiences.  Either way, you're off to a very good start.

Your ad is also working when your web site receives added traffic from our readers who visit you online.  This is yet another  opportunity, to create a favorable impression, to receive a booking or to become reacquainted with a previous customer.  The benefits are considerable, from improving the return on your investment in online services to commission-free high yield bookings.  

Online Public Relations
Advertising is important.  But, so is PR.  This is where you get to "sell the sizzle and not the steak."  "the weblog at Luxury Traveler" is both a viable part of our online magazine and a popular free standing weblog with a sizeable audience in each instance.  If you advertise with us, we'll run your seasonal press releases and announcements in our weblog.  This service is free of charge to our advertisers.. 

Social Media
Social Media has become a force majeure in the field of customer direct communication.  Not surprisingly, Luxury Traveler is in the midst of it all and you can join us there.  We use Twitter, Facebook and YouTube extensively to call attention to interesting items.

As you can see, there's a lot of value added benefits for advertisers in Luxury Traveler . But remember this, everything you do online leaves a footprint.  So when that footprint tiptoes through the cache of Luxury Traveler at Google, etc, it also improves your Google standing.  If a reader sees that item in Google, even if its from the past, it can create a very favorable impression in the mind of that reader.  There's no charge for this important value added benefit either! 

Join us!
So, there we are.  In all the right places, with the "right look and feel", effectively promoting the luxury travel experience to the most affluent niche market in America.  I do hope you'll join us.  What follows is a brief presentation of our our advertising products and services.

Visit LUXE and you'll agree, this isn't web browsing.  This, is just like window shopping on Fifth Avenue, Rodeo Drive or, London's Burlington Arcade.   And, this is much more than just advertising.  This is an unspoken dialogue between luxury brand and an affluent traveler.  To be part of LUXE you have to be tops in your class, or in a class by yourself..

The LUXE presence accommodates up to 135 words of descriptive copy and a beautiful full color photograph.  We'll include a link to your website as well as a "Reserve" link to connect the reader directly to the booking section of your web site.  Please remember, we always encourage our readers to "book online and book direct while you're visiting Luxury Traveler....."

There's more.  As a LUXE participant, we'll gladly publish your seasonal news releases or announcements in "the weblog at Luxury Traveler".  We'll top these insertions off with a Tweet on Twitter to let our followers know what you're up to and make it an item in Facebook and YouTube for friends and passers by. 

The LUXE address $650 per year and requires an invitation or qualification.

Ads

"helping a niche audience find their niche in European travel"
                                        Access Magazine on Luxury Traveler
 

Conventional Ad Formats, Dimensions & Pricing

Our pages accommodate today's most popular ad formats (see below).  So, If your company has developed ads for other online placement, there's a possibility that we can use the same media at Luxury Traveler.   Ads in Luxury Traveler generally conform to Interactive Advertising Bureau Universal Ad Package units and Terms & Conditions.  Once again,  we extend our desired quality levels to advertisers by accepting  larger than average kb allowances per ad.  Note: we accept 728 X 90 Leader boards only with prior agreement as they are often inconsistent with our page formats.   Lastly, you will note that our  pricing represents an extraordinary value in reaching the most sought after niche audience in the U.S. market.

Ad Specifications & Pricing 2011

Please note all information is subject to revision, with, or without notice.

Furthermore, we reserve the right to reject any advertiser or advertisement.

Placement - Banner ads may run at the top, bottom, or within calendar / editorial content for maximum impact.  Towers run in left or right columns adjacent to editorial content.  Square rectangles run in center, calendar / editorial column.

Please Note!
For information on our special promotional advertising rates
use this link to email your request .....

TOWER ADS

BANNER ADS

RECTANGLE / SQUARE ADS

    Square  (200px X 200px)  $325.00 / yr

Eligible for two Seasonal press releases

Square  (250px X 250px)  $375.00 / yr
Eligible for four Seasonal press releases

 

Medium Rectangle (300px X 250px) $425.00 / yr
Eligible for four Seasonal press releases

Large Rectangle (336px X 280px) $595.00 / yr
Eligible for four Seasonal press releases

The pages below
appear  in every issue
of
LUXURY TRAVELER